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Ant Phillips

CTOD4t4 Solutions Plc and Celebrus

London, UK

Member Since July 2022


Application / Platform Architecture


As CTO of D4t4 Solutions and Celebrus, Ant leads Celebrus product innovation to build cutting-edge technology for global organizations to collect, manage, and action data.

Published content

Fraudulent Bots: What Businesses Need to Know About Bot Detection


Companies that can detect malicious bots before they have a chance to wreak havoc can be better equipped to offer a seamless customer experience.

Make Sure Your Customer Experience Is Up To Par For Gen Z


Social media has become a real tool for communication and shopping; it’s no longer the novelty it was a decade ago.

How to Motivate Your Team to Innovate


There are three important ingredients to innovation: willingness to experiment, measuring progress and carving out time for your team. 

Data Types and What They Mean to Consumers


How can businesses improve their data collection methods while rebuilding trust with their customers?

Identifying Consumers Is Key to Success in an Online World


If businesses identify their customers and interpret signals, they can then understand what is relevant to the customer. Businesses must be able to do five things with their technology to achieve this.

Company details

D4t4 Solutions Plc and Celebrus

Company bio

D4t4 Solutions is the parent company of the Celebrus technology suite. Celebrus captures and connects the data that powers customer analytics and activates cross-channel experiences.



Area of focus

Data Integration
Fraud Detection

Company size

51 - 200