Member Since September 2022
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About
Krista Neher is a 6X bestselling author, international speaker, digital marketing thought-leader, and award-winning CEO of Boot Camp Digital. Krista is a digital marketing pioneer - having created one of the first successful business social media campaigns - before social media was even a recognized term. She wrote the first textbook on social media and a "Dummies" book to guide businesses in successful digital marketing strategy and implementation. Krista has over 20 years of marketing and brand-building experience, having worked with brands like P&G, General Mills, NASA, Macy's, The US Senate, Meta, Google, Nike and more. She is a sought-after digital marketing consultant and thought-leader and is passionate about helping businesses get the results they deserve from digital marketing.
Krista Neher
Published content

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Creating a workplace environment where all employees feel able to communicate their needs is critical to retaining your team. Every business goes through busy and stressful times. While many organizations are able to navigate and overcome these hurdles, it can result in leaders experiencing burnout. This is especially true for mid-level leaders as they tend to direct many different moving parts and interact with individual team members. Fortunately, with the proactive support of the executive team, there are tactics that can be utilized to mitigate or prevent burnout and reinvigorate mid-level leaders. To help, 20 Newsweek Expert Forum members each share one way the executive team can help mid-level leaders get reenergized when they are feeling burned out.

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Putting time and effort into making improvements to your business’s SEO strategy is a worthwhile investment. With so many brands vying for attention in the digital space, attracting potential customers and retaining their attention can sometimes come at a high cost. To keep expenses down, many companies have turned to search engine optimization or SEO to boost their position in search results and drive more traffic to their website and content. Determining which small but necessary changes will be most beneficial requires thorough consideration of your target audience. To help, 12 Newsweek Expert Forum members each share one tip that business leaders can leverage to improve their business’s SEO at little or no cost.

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Employee advocacy can be powerful in improving an organization's culture and result in real business benefits. A formal program or software investment isn't required.

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Apr 14, 2023
A comprehensive upskilling program is needed to drive the success of your digital transformation, and you can create one in nine easy steps.

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Leaders often have many things and people depending on them. When every decision made can have far-reaching consequences, it’s not uncommon for some leaders to be stressed or apprehensive about making the wrong call. Rather than letting their negative emotions get the best of them, and potentially lead to important decisions being delayed, it’s crucial to determine what processes will produce the best decision possible for a given situation. As leaders themselves, the members of Newsweek Expert Forum are well aware of the importance (and downsides) of decision-making. To make the process easier, 14 members offer advice to help leaders better manage the paralysis and anxiety that can occur while making critical decisions.

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E-commerce businesses are a dime a dozen, but those that provide standout customer service are the ones that will ultimately thrive. In the competitive world of e-commerce, providing exceptional customer service is crucial for building a loyal customer base and staying ahead of the competition. However, with so many brands vying for attention, it can be challenging to stand out and provide a consistently positive customer experience. Below, a panel of 14 Newsweek Expert Forum members shared essential tips for e-commerce brands to better serve their customers. By implementing these tips, e-commerce brands can enhance customer satisfaction and loyalty, ultimately leading to increased sales and business growth.
Company details
Boot Camp Digital
Company bio
Boot Camp Digital is a top-rated global digital marketing training company. We help businesses gain skills in digital marketing and social media marketing to grow their skills, capabilities, and results. Boot Camp Digital offers online training, digital marketing workshops, digital marketing certifications and social media marketing training. We offer: Digital Marketing Certification - Digital marketing - Social media - Content marketing - SEO - Digital advertising Digital Marketing Workshops - 4 day training - Social media workshop - Digital marketing workshop Online Digital Marketing Training - Complete library - Self-paced training - Corporate e-learning Customized Workshops - Team training - Digital transformation - Digital strategy - Digital tools Our training is consistently top-rated (4.7/5) because we focus on empowering our learners with the tools, strategies and tactics they need to succeed. We provide customized, practical and actionable training programs to accelerate skills and results in the #1 in-demand area of marketing.