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Ant Phillips

CTOCelebrus

London, UK

Member Since July 2022

Skills

Analytics
Application / Platform Architecture
Innovation

About

As CTO of Celebrus, Ant leads Celebrus product innovation to build cutting-edge technology for global organizations to collect, manage, and action data.

Published content

18 Seemingly Harmless Habits That Can Negatively Impact Your Business Success

expert panel

Viewing entrepreneurship as a process of trial and error can help leaders ensure they take the time to reflect on how the business is performing as a whole. While starting business requires a considerable amount of preparation, there’s no substitute for the amount of experience entrepreneurs gain from actually running a business. As leaders begin putting systems in place and setting the general ways of how the business will operate, certain habits become ingrained that cause more harm than good in the long run. Being so directly involved in everything the business does can prevent leaders from seeing the larger picture and the negative impact of these ingrained habits on the business. To help leaders more readily identify and change problematic behavior, 18 Newsweek Expert Forum members each share one seemingly harmless habit in a business leader that might in fact be hindering their success.

10 Ways to Effectively Leverage AI for Customer Acquisition

expert panel

In an increasingly digital world, knowing how to apply tools and technologies in your business is critical to keeping up with the market. While AI as a tool is not new, more and more businesses are looking to take advantage of it these days. From on-demand customer service and content generation to customer base management, there are many ways a business can leverage the power of AI to boost its ability to attract and retain customers.  As experts, the members of Newsweek Expert Forum have experience navigating the ongoing process of implementing and maintaining AI. Below, 10 of them discuss how businesses can effectively use artificial intelligence for customer acquisition and the positive impact it can have on the bottom line.

Fraudulent Bots: What Businesses Need to Know About Bot Detection

article

Companies that can detect malicious bots before they have a chance to wreak havoc can be better equipped to offer a seamless customer experience.

Make Sure Your Customer Experience Is Up To Par For Gen Z

article

Social media has become a real tool for communication and shopping; it’s no longer the novelty it was a decade ago.

How to Motivate Your Team to Innovate

article

There are three important ingredients to innovation: willingness to experiment, measuring progress and carving out time for your team. 

Data Types and What They Mean to Consumers

article

How can businesses improve their data collection methods while rebuilding trust with their customers?

Company details

Celebrus

Company bio

As a disruptive data technology platform, Celebrus is focused on improving the relationships between brands and consumers via better data. Celebrus redefines what digital identity verification means to power both next-level marketing and fraud prevention use cases. Deployed across 30+ countries throughout the financial services, healthcare, retail, travel, and telecommunications sectors, Celebrus automatically captures, contextualizes, and activates consumer behavioral data in real-time across all digital channels. Through the addition of behavioral biometrics and AI, Celebrus empowers brands to detect and prevent fraud before it occurs. To ensure that brands can begin to improve those relationships quickly, Celebrus Cloud activates the Celebrus platform efficiently for brands in a single-tenant, private cloud capacity.

Industry

Technology

Area of focus

Analytics
Data Integration
Fraud Detection

Company size

51 - 200