Aaron Sherinian

Member Since 2022

Aaron Sherinian

Senior Vice President - Global Reach

Deseret Management Corporation

Washington D.C. Metro Area

Aaron Sherinian is a public relations and communications professional with more than two decades of service in the corporate, philanthropic and diplomatic sectors. He believes in the power of cutting-edge communications to help drive positive global change. Aaron manages the Global Reach portfolio for the Deseret Management Corporation, as part of the organization's senior executive team. Reporting directly to the CEO, Aaron is charged with helping this diverse portfolio of media companies, communications firms and financial organizations (for-profit businesses owned by The Church of Jesus Christ of Latter-day Saints) build and grow relationships and reach for its brands, content and services. His assignment includes work on issues related to bridging gaps of trust between the faith and media sectors. He previously managed global communications transformation as Vice President at Philip Morris International. This unique role placed him at the intersection of communications transformation for one of the largest corporations in the world as it makes the historic pivot to a smoke-free future. From 2017 until 2018,. Aaron served as global communications director for the Aga Khan Development Network. During this time he helped shepherd the organization's global communications functions into new areas of expertise and reach. This period included the global Jubilee celebrations of His Highness the Aga Khan. From 2011-2017, he served as Chief Communications and Marketing Officer for the United Nations Foundation. He helped build some of the most talked about milestones in digital global engagement and cause marketing including the Social Good Summit, #GivingTuesday, and Global Bureau Coalition. His work with the UN Foundation team won three consecutive honors by PRNews as “Public Affairs Team of the Year." Aaron was named by PRWeek as 2016's "Global Communications Professional of the Year." Before joining the UN Foundation, Aaron served as Managing Director of Public Affairs for the Millennium Challenge Corporation, a U.S. Government development assistance agency administering $7 billion in poverty reduction grants in 40 partner countries. He oversaw the agency’s strategic communications portfolio, media relations, public relations agenda and a global re-branding. His professional background includes a decade of service as a Foreign Service Officer for the U.S. Department of State. Aaron edits his own blog: Global Extrovert (www.globalextrovert.com)


RECENT CONTENT

February 28th, 2023

Feeling Overwhelmed With Work and Life? 14 Coping Tactics for Professionals to Try

Reaching out to peers for support is a great way to work through negative feelings.

February 27th, 2023

13 Key Ways Organizations Can Improve Their Managers’ Effectiveness

By providing ongoing support, leadership can ensure that a manager has the tool and resources to succeed.

February 24th, 2023

The Fear Factor of Unfamiliarity: Uniting Faith and Media Sectors

A knowledge gap, among other factors, impacts the relationship between faith and media.

February 15th, 2023

14 Strategies for Leaders to Adopt or Practice Mindfulness

Adopting practices like mindfulness can be a great way to reduce stress and take back control of one's life.


COMPANY INFO

Deseret Management Corporation

Deseret Management Corporation (DMC) is a for-profit arm of The Church of Jesus Christ of Latter-day Saints. All DMC companies operate under a unified mission, which is “to be a trusted source of light and knowledge Influencing hundreds of millions of people worldwide.” DMC focuses on providing content and services through all of its media and service offerings that are consistent with this mission by treating all with dignity, respect, humility and integrity. Deseret Management Corporation was organized in 1966. Today it owns and oversees life insurance, media, and hospitality businesses including Deseret News, KSL Television & Radio and Deseret Book. As a media organization, we have a responsibility to uphold the trust of readers, listeners and viewers around the world.


INDUSTRY

Business